It’s official! The color of the year is “Radiant Orchid!” The soft enigmatic magical lavender purple replaces last year’s Emerald, which in turn pushed the Tangerine Tango off its plushy 2012 throne.
Regardless of how pointless you think this may be, there is a lot of hard work and many people and influences behind this decision.
Pantone, the world’s leading authority on color and its “Color of the Year” has influenced product development and purchasing decisions in multiple industries, including fashion, home and industrial design, as well as product packaging and graphic design.
And it’s not like they just pick a color from a box of crayons.
The color of the year selection requires careful consideration. To arrive at the selection, Pantone quite literally combs the world looking for color influences. This can include the entertainment industry and films that are in production, traveling art collections, hot new artists, popular travel destinations and other socio-economic conditions. Influences may also stem from technology, availability of new textures and effects that impact color, and even upcoming sports events that capture worldwide attention.
“While the 2013 color of the year, PANTONE 17-5641 Emerald, served as a symbol of growth, renewal and prosperity, Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “An invitation to innovation, Radiant Orchid encourages expanded creativity and originality, which is increasingly valued in today’s society.”
What Radiant Orchid item will you wear?
How will you incorporate Radiant Orchid in your decor?
I know I will start with a gorgeous Radiant Orchid lip color to brighten up my Holidays! How about you?